Register Your Business Online! Part 2 (Bing Places for Business)
Bing and Yahoo have joined forces to oppose the mighty search engine Google. So, when using the Yahoo search engine, it is using data from Microsoft’s Bing search engine. It does give different results, but the backend data is the same. By registering your business with Bing, you are also getting setup with Yahoo. As you may have seen from yesterdays post, I covered what you need to do in “Register Your Business! Part 1 – Get on Google”. Now in our part 2 we will cover the simple steps to register your company with Bing… now that you have registered your company with Google… you will see the steps are very similar.
1. Claim your listing
Chances are Bing has a listing for your business already. Claim an existing listing or add a new one. If your business has multiple locations you can add them in one go using the bulk upload tool. Get started by clicking here – Select “Get Started”
Once you search based on the screen above, you will be able to find your business and start building your profile. Agency’s and Chain Businesses need to start with the two highlighted circles outlined above.
2. Complete your listing profile
If you don’t have a Microsoft account you will need to create an account, or login. Now you will be adding information about your business tell the your story. You can add photos of your business & services, hours of operation, list of services offered and list multiple ways customers can contact you.
3. Verify your listing
Protect your listing from unauthorized changes by verifying it, similar to Google, Microsoft will send you a PIN through the U.S. Postal service. . You can verify your listings by using this PIN. All businesses must provide a valid address, but some types of businesses can hide their address in search results.
When you are completed, you should see your listing come up tied to the various search criteria that you put into your description with Bing. Here is an example of my sisters Salon.